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Big Bang Reloaded, the return of an icon

At Watches and Wonders 2026, Hublot revisited one of the most important pieces in its recent history. The new Big Bang Reloaded brings back the energy of the model that changed the brand’s trajectory in 2005, now with an updated execution and an even stronger presence.

When the original Big Bang arrived, Hublot found a distinct voice within contemporary watchmaking. Its mix of materials, layered case construction, and immediate visual identity quickly turned it into a watch recognized around the world. Twenty years later, that same idea returns with greater maturity and a sharper understanding of what the brand represents today.

The case remains 44 mm, though the overall watch feels more resolved. The lines are cleaner, proportions more balanced, and every detail appears exactly where it should be. It keeps the bold character that always defined the Big Bang, now with a more refined finish.

One of the most interesting changes appears on the dial. Hublot chose to give greater emphasis to the in-house movement, revealing much of its structure. That creates depth, constant motion, and a more direct connection between the wearer and the mechanics of the watch. You do not need to understand watchmaking to appreciate it.

That is where one of this release’s biggest strengths lies. The Big Bang Reloaded keeps its visual impact, but it also rewards a closer look. Its presence is immediate, yet it is in the details where the watch fully asserts itself. The collection arrives in five versions: Titanium Ceramic, All Black, Blue Ceramic, Dark Green Ceramic, and Magic Gold. The latter once again highlights one of Hublot’s signature materials, an alloy developed by the manufacture with strong resistance to wear and a distinctive tone that stands out instantly.

It also includes two interchangeable straps through the One Click system, a practical feature that can shift the personality of the watch in seconds.

The Big Bang Reloaded confirms something important. Some designs remain tied to a moment in time. Others return years later with purpose of their own. The Big Bang belongs firmly to the second group, and in 2026 it makes that clear once again.