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The four unique Rolex Cosmograph Daytona watches created specifically for the Four Seasons charity initiative achieved a combined £37.3 million at the Phillips auction held in London on September 28. According to the auction house, the result marks the largest total ever achieved by a single consignment at a charity auction.
The concept behind the collection is built around the four seasons of the year, with each one-of-a-kind Daytona representing Spring, Summer, Autumn or Winter. Rolex gave each watch its own identity through a distinctive combination of precious metals, natural stone dials, colored gemstones and diamonds. All four feature a 40 mm Oyster case and are powered by the automatic calibre 4131, offering approximately 72 hours of power reserve.
Summer achieved the highest individual result at £10.3 million. Crafted in 18 ct Everose gold, it features a turquoise dial with “heart of ruby” counters and a bezel set with pink sapphires. Autumn, in yellow gold with a mookaite dial and chrysoprase counters, sold for £10.2 million.
Winter reached £10 million. Its 950 platinum case is paired with a blue opal dial, lapis lazuli counters and a bezel set with sapphires graduating from blue to fuchsia. Spring completed the quartet at £6.8 million, combining white gold with chrysoprase, lepidolite and purple sapphires.
The Spring Rolex Oyster Perpetual Cosmograph Daytona in 18 ct white gold
The Summer Rolex Oyster Perpetual Cosmograph Daytona in 18 ct Everose gold
The Autumn Rolex Oyster Perpetual Cosmograph Daytona in 18 ct yellow gold
The Winter Rolex Oyster Perpetual Cosmograph Daytona in 950 platinum
The auction formed part of Rolex’s Perpetual Planet Initiative. No buyer’s premium was applied, meaning the entire £37.3 million will benefit the Federer Foundation, founded by Roger Federer and focused on education and early learning for children in Southern Africa and Switzerland, and Re:wild, co-founded by Leonardo DiCaprio to protect and restore wild ecosystems.
The Four Seasons are not part of a regular collection. They are four unique Daytonas created by Rolex for an exceptional initiative combining watchmaking, gem-setting and a charitable purpose.
